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Inside SA's Holiday Trends: What the 2025 Festive-Season Spending Means for Marketers
Curious about how SA's festive-season trends will shape 2025 marketing strategies? Venelize de Lange from media update breaks down key consumer behaviours and what they mean for brands this holiday.
Arrive Alive: Can Public Messaging Move the Needle on South Africa's Road Safety Crisis?
media update's Venelize de Lange unpacks what recent road safety efforts reveal about the complexities of public awareness messaging and the role communication plays in shaping national behaviour.
Takealot's Festive-Season Surge: A Playbook for Omnichannel Retail in South Africa
Venelize de Lange from media update explores how Takealot's festive-season surge reflects changing consumer expectations, offering marketers a glimpse into the strategies reshaping South Africa's digital retail future.
Telling Stories Audiences Can Step Into: A Q&A With Marita de Vos
From tactile design to emotional engagement, immersive exhibitions are changing how stories are experienced. Venelize de Lange from media update spoke with Marita de Vos about what this shift means for media professionals.
The News Revolution: Africa's Youth Is Reimagining Media
In a world where news is just a swipe away, are we truly informed — or just overwhelmed? As Africa's youth continues to drive the media revolution, creators now risk irrelevance. Emma Mendes from media update explores what this means for the future of media and how creators can evolve alongside it.
What Google and YouTube's R688-Million Investment Means For South African Media
As South Africa secures a R688-million media support deal from Google and YouTube, Venelize de Lange from media update looks at its potential impact on local newsrooms and the broader push to rebalance power between publishers and global tech giants.
Salesforce has hosted its 2025 Trailblazer Awards in Johannesburg, recognising the South African organisations using Salesforce's platform and partner ecosystem to cut costs, accelerate sales cycles and improve operational performance.
Five schools in Mitchells Plain have competed in a dynamic recycling competition in September, aimed at uplifting local communities, reducing waste and building long-term recycling awareness among young learners, with support from Petco, Grandmaster Ready D and his programme G-CAP.
Everest Outdoor Media has announced the launch of its new brand awareness campaign, a bold strategic move designed to establish the company as one of South Africa's disruptive and high-impact players in the out-of-home (OOH) advertising industry.
Every marketer has been bombarded with "must watch" trends for 2026. Red September's new report has aimed to focus on what will actually move the needle for South African brands in 2026.
As we close out 2025, South Africa's film and television industry finds itself in a strange, uneasy place. Not collapsing, not thriving, but suspended somewhere in between, says Alastair Orr, The Refinery CEO.
Established in 1995, the iPendoring Awards has aimed to celebrate excellence in creative communication across South Africa's indigenous languages. By promoting multilingualism, the awards have aimed to play a vital role in fostering the growth of the country's diverse cultural and linguistic heritage.
As brands rethink how they connect with diverse audiences, language is becoming a strategic focus. media update's Venelize de Lange spoke with Eben Keun about the evolving role of multilingual marketing in South Africa.
2025 was a watershed year for marketers in South Africa. Consumer behaviour shifted, technology accelerated and brands that once relied on traditional media rhythms found themselves needing to rethink everything from strategy to storytelling to speed.
As South Africans prepare for the festive season, global animal welfare organisation FOUR PAWS has asked shoppers to make compassionate choices when buying gifts.
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