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A National Call to Listen and Act for Teen Suicide Prevention

A National Call to Listen and Act for Teen Suicide Prevention

Publicity

This year's Teen Suicide Prevention Week (Sunday, 8 February to Saturday,14 February), the South African Depression and Anxiety Group (SADAG) has launched its national campaign, 'We Hear You — Silalele'. This call to action has urged parents, teachers, caregivers and friends to listen, without judgement, create safe spaces for conversation and support teens who may be at risk.

The Future of SEO: Optimising Content for Generative AI and LLMs

The Future of SEO: Optimising Content for Generative AI and LLMs

Marketing

The world of SEO is shifting fast. With generative AI and LLMs now helping people get answers, content creators and businesses need to focus on clarity, usefulness and real human experiences. The future won't belong to the most keyword-filled pages, but to the most meaningful ones, says Nirav Dave, Co-Founder and Partner at
Capsicum Mediaworks.

Anti-Valentine's Day or Smart Brand Storytelling? The Case for Audience-First Campaigns

Anti-Valentine's Day or Smart Brand Storytelling? The Case for Audience-First Campaigns

Publicity

Venelize de Lange from media update considers how audience insight can guide Valentine's Day campaigns, showcasing why relevance and brand alignment matters more than simple participation in seasonal marketing.

The New Rules of Legal PR: How Data is Replacing the 'Big Brand' Strategy

The New Rules of Legal PR: How Data is Replacing the 'Big Brand' Strategy

Marketing

The legal industry has undergone a radical shift as traditional "prestige-based" marketing loses ground to "precision-based" digital strategies. Modern law firms have been moving away from corporate jargon to embrace human-centered content and data-driven visibility.

Tiger Brands Appoints New Chief Marketing and Strategy Officer

Tiger Brands Appoints New Chief Marketing and Strategy Officer

Marketing

Tiger Brands has appointed Lorraine De Graaff as Chief Marketing and Strategy Officer effective Sunday, 1 March 2026. Lorraine will report to the CEO, Tjaart Kruger, and will lead the Group Marketing and Research and Development team, partnering with the business on enabling growth across Tiger Brands' brand portfolio.

Africa's First Integrated Creative Summit to Launch in Johannesburg

Africa's First Integrated Creative Summit to Launch in Johannesburg

Media

The continent's creative industries unite for the first time under one roof as Africa Cinegear World Expo has launched its inaugural Integrated Creative Summit from Saturday, 2 May to Friday, 29 May at the Sandton Convention Centre.

Shrugging Off Tariffs: The Strategy Behind SA's Record Agricultural Exports

Shrugging Off Tariffs: The Strategy Behind SA's Record Agricultural Exports

Marketing

Venelize de Lange from media update unpacks how SA's record agricultural exports (despite declining US demand) highlight the importance of adaptive strategy, audience insight and diversified market positioning.

Tech on Trial: Redefining Responsibility in the Age of Digital Addiction

Tech on Trial: Redefining Responsibility in the Age of Digital Addiction

Media

Venelize de Lange from media update unpacks Meta and Google's recent lawsuit, examining concerns about addictive platform designs and what tighter algorithm regulation could mean for audience growth strategies, ethical amplification and the future of digital publishing.

Khayelitsha Animal Shelter Urgently Calls on Public to Adopt

Khayelitsha Animal Shelter Urgently Calls on Public to Adopt

Publicity

The Mdzananda Animal Clinic and Shelter in Khayelitsha is urgently appealing to the public to open their homes and adopt a dog or cat, as the small shelter has reached full capacity and can no longer safely accommodate more animals.

If Africa Does Not Digitise Its Heritage, It Will Lose It

If Africa Does Not Digitise Its Heritage, It Will Lose It

Marketing

Africa's heritage is one of the world's greatest cultural endowments, yet much of it remains fragile, undocumented and at risk. As time, climate change, conflict and globalisation accelerate loss, the question is no longer whether Africa should digitise its heritage, but how quickly it can act, says Matone Ditlhake, CEO of Corridor Africa.

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