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Everything You Need to Know About Article Schema
Ever heard of article schema markup? Venelize de Lange from media update explains what it is and how it helps writers, from journalists to bloggers, stand out on Google and reach wider audiences.
Why Psychological Literacy is Important in PR
Psychology is not just for the comfort of your therapist's couch. Venelize de Lange from media update explains why psychological literacy is a core competency for PR professionals who must understand how audiences think, feel and behave in a digitally driven world.
Answer Engine Optimisation: How to Prepare Your Marketing for the Chatbot Era
With AI chatbots and voice assistants now being the primary way people search, marketers need to adapt their content to stay visible. media update's Venelize de Lange explores Answer Engine Optimisation and how marketers can use it in a time where AI decides which answers audiences see.
Global Brand, Local Heart: Inside McDonald’s South Africa’s Marketing Strategy
From digital-first insights to ethical leadership, Venelize de Lange from media update unpacks how McDonald's South Africa blends global strategy with local storytelling to stay relevant, responsible and loved by fast-food fans nationwide.
Five Common PR Faux Pas and How to Avoid Them
PR slip-ups can happen to even the most experienced professionals. Venelize de Lange from media update unpacks five common PR faux pas and how to dodge them before they derail your next campaign.
South Africa's Freelance Market Is Growing — Here's What's Changing and How to Seize It
South Africa's freelancing scene is evolving — and fast. Venelize de Lange from media update explores current trends, in-demand skills and emerging opportunities for freelancers who want to stay competitive in 2026.
media update's Top Five Mzansi Ads for 2025
South Africa's advertising industry is buzzing with originality in 2025. Venelize de Lange from media update unpacks the must-know campaigns of the year, revealing how brands are redefining connection and impact.
SPAR Carols by Candlelight with Jacaranda FM, has announced that it returns on Thursday, 4 December, with a festive new production celebrating togetherness, joy and the true spirit of the festive season.
Netflix Sub-Saharan Africa (SSA) has won multiple awards at the 2025 Global Entertainment Marketing Academy Awards (GEMA), aimed at celebrating its creativity and marketing prowess across the region.
In today's highly fragmented and rapidly evolving media landscape, the boundaries between traditional filmmaking and commercial content creation have been increasingly fluid.
Central South Africans have once again opened their hearts and hands to rally behind OFM's 'PinkTober' campaign in aid of the Cancer Association of South Africa (CANSA).
Discover Sport™, the social media app for sports and the Extreme Fighting Championship (EFC), have announced a free streaming partnership making EFC content available to fans around the world via Discover Sport™.
South Africa's advertising landscape has shifted fast. In the past year alone, Flow has aimed to emerge as a driving force behind the country's R4-billion commerce-media market, powering a new wave of advertising built on real shopper data rather than third-party cookies.
After its launch in 2024, 5FM has announced that its hit drivetime show 5 Drive returns with a second instalment of its '5 Drive Gets High' campaign this November.
A myth draws its power from the shadows. But in the sun, its lies have nowhere to hide. In this campaign from TBWA\Coastal and client Campaigning for Cancer, some of Johannesburg's most persistent and dangerous cancer myths have been confronted in public, through the voice of Daily Sun.
Glynt (formerly Tractor Media Holdings) has announced the acquisition of loyalty aggregation app, Store (my) Cards, as part of its continued investment in building a smarter, more connected technology-led ecosystem.
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