Since first hitting the airwaves in 1986, OFM has grown from a regional broadcaster into a multi-platform media.  For four decades, the station has aimed to be an integral part of Central South Africa, providing a blend of music, news and entertainment tailored specifically to the interests and values of its diverse listener base, says the station.

OFM's mission is built on a foundation of deep-rooted community connection. As a commercial station in the region, it has aimed to be a constant companion through the changing landscapes of South African history. From the early days of FM broadcasting to the digital revolution of streaming and social media, OFM has aimed to evolve while staying true to its core mission: to inform, entertain and inspire, adds the station.

"Reaching the 40-year mark is not just a celebration of a brand; it's a celebration of the people who tune in every day," says Nick Efstathiou, CEO of Central Media Group, (Part of OFM). "Our listeners have allowed us into their homes, cars and businesses for 40 years. We have grown up together, and that bond is what makes OFM the number one choice in Central South Africa."

"Oh so big. This is a historical year for OFM. The brand has grown and developed so much over the years and has been part of so many stories and memories from listeners and advertisers. We will celebrate this milestone year with great joy, with pride and with passion. Cheers to 40 years," says Anchen Lintvelt, Sales and Marketing Manager of OFM.

"For over four decades the OFM brand has reported on the end of the Cold War, witnessed the dawn of democracy in South Africa, traversed the years of the Walkman, iPod and Napster and embraced the digital technologies that revolutionise the world that we live in today," says Tim Thabethe, Programme Manager at OFM. "To have remained relevant to our audience throughout this time, is a testimony to the heart and the evolving strategies that have been in place since 1986."

Throughout its journey, OFM has aimed to be a pioneer in regional broadcasting ,and for its on-air talent, award-winning programming and impactful community initiatives. Beyond the music, OFM aims to serve as an economic engine for the region. By providing a premium advertising platform, the station has aimed to help thousands of local enterprises reach their customers, fostering growth and sustainability across four provinces, says the station.

To celebrate, OFM has planned a series of exclusive events, on-air surprises and activations throughout the first half of the year. OFM remains committed to innovation, embracing new technologies and content so that the next 40 years are just as vibrant and impactful as the last 40, concludes the station.

For more information, visit www.ofm.co.za. You can also follow OFM on Facebook, X, or on Instagram.

*Image courtesy of contributon