"As a key member of the content marketplace, connecting premium content providers with the most sought-after OTT platforms, we were ecstatic to collaborate with Banijay Rights," says Srinivasan KA, co-founder of Amagi.
"FAST is increasingly becoming synonymous with quality programming. It's exactly where a media powerhouse like Banijay Rights should be, and we're thrilled to have facilitated that," adds Srinivasan KA.
Amagi has facilitated channel creation, distribution and monetisation for Banijay Rights on key FAST platforms such as:
- Samsung TV Plus
- The Roku Channel
- Freevee, and
- LG Channels.
Banijay is one of the largest content producers and distributors of TV content in the world and has a multi-genre catalog of 130 000 hours of original standout programming. This includes hit shows such as:
- Survivor
- Black Mirror, and
- MasterChef.
Amagi is the torchbearer of the global FAST ecosystem, having established early leadership in the domain with 50+ FAST platform partnerships and 100 other OTT platform partnerships.
Banijay Rights has also sought to leverage the benefits of Amagi's cloud-led innovations to amplify its reach and revenue in the FAST space. Amagi CLOUDPORT — one of the key solutions that Banijay Rights has availed — is a versatile cloud-built channel playout and distribution solution. It has the ability to centrally manage multi-country feeds and improve the efficiency of large broadcast operations.
Other solutions such as Amagi THUNDERSTORM and Amagi PLANNER have been utilised by Banijay Rights for dynamic ad insertion and automated content scheduling.
"At Banijay Rights, we are uncompromising in our commitment to quality, and we've always associated ourselves with content projects that are powerful and transformative. Our choice of technology partners is no different and we look forward to accomplishing great things with Amagi," concludes Shaun Keeble, VP Digital at Banijay Rights.
For more information, visit
www.amagi.com.