Bryanston led six agencies in South Africa that were
Pencil and
Merit winners in
The One Show 2022.
All
Gold, Silver, Bronze Pencil and
Merit winners have been announced in advance of
The One Show 2022 in-person awards show on Friday, 20 May in New York.
This is where all
Special Awards, including the following, will be revealed:
- Best of Show
- Best of Discipline, and
- Agency of the Year winners.
Globally, Leo Burnett Chicago was the top-scoring
Gold Pencil winner with 20
Golds, all for '
The Lost Class' on behalf of Change the Ref.
Nine
One Show Gold Pencils were won by McCann Paris Neuilly-sur-Seine for '
The Bread Exam' on behalf of Spinneys and the Lebanese Breast Cancer Foundation, working with:
- McCann Health London
- McCann Worldgroup Germany Düsseldorf, and
- Weber Shandwick Neuilly-sur-Seine.
Africa São Paulo won eight
Golds, four each for House of Lapland 'Salla 2032' and
Folha de S.Paulo Newspaper '
The Most Valuable News'.
Dentsu Webchutney Bengaluru won seven
Gold Pencils, all for VICE World News '
The Unfiltered History Tour'.
Also with seven
Golds was TBWA \ Paris Boulogne-Billancourt, including five working with \ Else Boulogne-Bilancourtfor for 'Only Keep the Best of France' on behalf of Le Chocolat des Français.
A total of 19 579 pieces from 66 countries and regions were entered in
The One Show 2022, which is an increase of 10.5% over the last year.
Agencies, studios, brands, production companies and designers in 44 countries and regions were awarded 192
Gold Pencils, 164
Silver, 233
Bronze and 1 022
Merits.
Special Awards winners will be announced at
The One Show 2022 in-person ceremony in New York on Friday, 20 May. The
Special Awards include the following:
- Best of Show
- Best of Disciplines
- CMO Pencil
- Fusion Pencil
- Green Pencil
- Penta Pencil
- Sustainable Development Goals Pencil, and
- of the Year winners.
The 2022 O
ne Show Global, Regional and
Country Creative Rankings will be announced on Monday, 23 May.
The showcase of all 2022
One Show, Pencil and
Merit winners can be viewed
here.
The Creative Week 2022 sponsors include Shutterstock and Verizon.
For more information, visit
www.adcawards.org. You can also follow the One Club for Creativity on
Facebook,
Twitter or on
Instagram.